We were born to create, innovate, improve, and intensify your identity. We believe that beauty is more meaningful when it reflects what we really are.
Our history is like a thread. It is born from the root, it grows, develops, turns around, and never stops growing! A strong thread throughout its length and that's why we understand exactly what is needed to appreciate true beauty
Yamá is the legacy of a family that has been making dreams come true and making history in the cosmetics market for 56 years.
There are more than 200 products launched with the highest quality standards, natural ingredients, and innovation.
Learn about Yama's history
1967
The success was absolute and several other professionals wanted to have his products in their parlors, which led the Yamá’s founder to start selling them.
It was this year that Yamá Cosméticos was born, with a product that is still a success nowadays: the Yamasterol.
1980
Its production remained the same as years ago, a multifunctional cream with natural and high-quality raw materials.
Wholesalers from all over the country ordered the product, taking the name of Yamá even further.
2023
We won the trust of thousands of Brazilian women who want the freedom to create with the support of a brand that offers products to take care of the health and beauty of the strands every day.
We have an infrastructure of 20 thousand m2 in Cotia/SP and a team of more than 300 people, who help us to create products that are part of your history.
Mission
Provide consumers with affordable, and high-quality professional products.
Vision
Known as one of the main Brazilian cosmetics companies.
Values
Autonomy, trust, integrity, quality, respect, teamwork, and transparency are the values we have carried with us since the beginning.