New Professional Color

Imagine all the color quality you know, reformulated with plant actives and the new Nano Infusion technology? That's much more coverage, performance and care for your hair.

New Formula

Professional Color arrives in stores this month with new technology, formula, packaging, collections and shades. All this thanks to a lot of study, commitment and dedication to bringing you and your salon the best in coloring technology.

In the formula, we have combined the benefits of plant actives with the performance of a new technology (Nano Infusion) to provide greater coverage, longer-lasting color, hydrated, soft strands and extraordinary shine.

Nano Infusion

This new technology allows for perfect dispersion of the color pigment inside the fiber, thus providing better transport of the color molecules to the medulla of the hair. In other words, Nano Infusion promotes greater fixation and homogenization of the color.

Plant actives

In addition to the new technology that promotes greater color performance, the new formula contains plant actives that deeply care for the hair and minimize the common damage caused by coloring processes.

Learn about the active plant ingredients and their benefits:

• Rice protein - color protection;
• Olive oil - powerful antioxidant;
• Argan oil - moisturizing and nourishing;
• Jojoba oil - emollient, moisturizing, healing and shine-giving properties;
• Sunflower oil - hydration and greater definition;
• Xylitol - a natural sugar found in the fibers of many vegetables (such as corn, raspberries, plums, among others), which promotes fiber alignment and shine;
• Palm kernel oil: emollient, lubricating, nourishing and moisturizing action.      

The rich formula of the new Professional Color Nano Infusion brings together all these active ingredients to provide strands with a more effective coloring process: longer-lasting colors, perfect coverage, hydrated, soft strands and much more shine.

New shades

In addition to the new formula, the color has been given a floral essence and new nuances that now result in 42 shades in the following collections:

1. Natural;
2. Ashes;
3. Dourados;
4. Beige blondes;
5. Cobres;
6. Red;
7. Brown;
8. Marsalas;
9. Whitening;
10. Tints/Pearl blondes;
11. Brokers;
12. Boosters;
    

Discover the 42 shades that match your art:

With perfect coverage, greater performance, more hydrated, softer hair and extraordinary shine, Yamá's new professional hair color will surprise you.

Professional Color Nano Infusion is the color that matches your art!

Find out more at:

https://nanoinfusion.yama.com.br/

See you soon with more news!😘

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